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farmers insurance open tickets now available

2024 Farmers Insurance Open Tickets Now Available

San Diego residents are looking forward to the highly anticipated 2024 Farmers Insurance Open. Individual tickets are set to go on sale Thursday, November 2, as officially announced by the Century Club of San Diego. Fans are strongly encouraged to secure their tickets early. It is anticipated that various days and ticket options will once again experience high demand.

The PGA TOUR will make its annual visit to the picturesque Torrey Pines Golf Course from Wednesday, January 24, through Saturday, January 27. It will feature the TOUR’s only scheduled Saturday finish for the third consecutive year.

Grounds tickets and access to shared hospitality venues, including the Canyon Club, with its scenic views of the 17th and eighth greens. Be sure to check out the enhanced ULTRA Pass presented by Michelob ULTRA at the ninth tee. Fans can conveniently purchase tickets through the official website at Ticket prices will remain at their most affordable from now until January 5.


Marty Gorsich, CEO of the Century Club of San Diego, expressed, “The Farmers Insurance Open is a place to be and to be seen in San Diego County. Fans flock to Torrey Pines to witness world-class golf and indulge in the unique elements that make this annual event so special. We hope our fans can mark our tournament week on their schedules and join us as early as Wednesday to maximize their enjoyment of one of the region’s premier community events, blending golf, entertainment, camaraderie, and everything that the Farmers Insurance Open has to offer.”

The event kicks off with Opening Day presented by Michelob ULTRA on Wednesday, January 24. Wednesday and Thursday, January 25, are designated as Full Field Days (Rounds 1-2). Fans will be able to witness the entire field of players compete before the cut is made.

The Championship Days (Rounds 3-4) are scheduled for Friday, January 26, and Saturday, January 27. Late afternoon finishes will extend almost until sunset, and the action is broadcast in prime time for viewers on the East Coast.

Individual ground ticket prices vary based on the day you attend. Prices begin at $65 per day for Rounds 1-2, $75 for Friday’s third round, and $85 for Saturday’s final round. All ticket types will experience price increases starting on January 6. Children aged 15 and under can enjoy free grounds admission when accompanied by a paid adult (one free children’s admission per adult). Additionally, special discounts are available for senior citizens and military personnel on Wednesday and Thursday tickets.


The upgraded ULTRA Pass presented by Michelob ULTRA grants access to the private ULTRA Zone at the ninth tee. The pass offers all-inclusive beer, seltzer, and non-alcoholic beverages. Other benefits include covered and outdoor seating, upgraded concessions, and live coverage on televisions for fans aged 21 and older. These day-specific tickets begin at $165 each day for Wednesday and Thursday, $200 for Friday, and $215 for Saturday.

For those seeking a premium experience, fans have access to Canyon Club tickets. Access provides views of the eighth and 17th greens, all-inclusive dining, a full bar, covered open-air seating, enhanced restroom facilities, and live coverage on televisions. Canyon Club tickets can be obtained for $360 per day on Wednesday and Thursday and $415 per day on Friday and Saturday.

Information regarding other hospitality ticket options, group discounts, senior citizen and military discounts is available online. In addition, fans will be able to purchase advance parking on the official website at

All tickets for the Farmers Insurance Open will be provided in digital format, allowing fans to conveniently load them onto their smartphone’s mobile wallet for easy access at the tournament gates.

Fans are also encouraged to stay informed and engaged by visiting Also, be sure to follow the tournament on Instagram, Facebook, and Twitter (@farmersinsopen) for the latest updates. Followers will get exclusive behind-the-scenes content throughout the tournament week.


The 2024 Farmers Insurance Open is scheduled for January 24-27 and will feature the PGA TOUR’s only Saturday finish. The tournament will take place at the historic Torrey Pines Golf Course, which has hosted the U.S. Opens in 2008 and 2021. The iconic course consistently attracts a world-class field. This marks the 72nd year of a PGA TOUR event in San Diego, dating back to the San Diego Open in 1952. The 2024 event represents the 57th time it has been held at Torrey Pines Golf Course. This will also be the 15th year of Farmers Insurance’s sponsorship of the tournament. For more details, please call (858) 886-4653 or visit


Comprising over 100 local business leaders, the Century Club of San Diego is a 501(c)(3) organization responsible for planning and hosting San Diego’s PGA TOUR event, the Farmers Insurance Open. Since 1961, the Century Club has leveraged the annual tournament to economically benefit the city. They have helped harness the resources and awareness generated by the event to develop programs that support the local military community, schools, and charities. There is a special emphasis on assisting at-risk youth organizations.


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